Our Story in Numbers

Seven years of transforming complex financial data into clear, actionable insights that help businesses make confident decisions.

Building Trust Through Results

Since 2018, we've worked with over 340 businesses across the UK, from ambitious startups to established enterprises. Our approach combines rigorous analysis with clear communication — because the best insights are the ones you can actually use.

What started as a two-person consultancy in a shared office has grown into a team of 25 specialists. But we've kept the same philosophy: complex problems deserve thoughtful solutions, not complicated ones.

Professional team analyzing financial data
340+ Businesses Served
2,100 Reports Delivered
96% Client Retention Rate
Rupert Whitfield, Founding Director

Rupert Whitfield

Founding Director

From Spreadsheet Chaos to Clear Insights

I spent my early career watching brilliant business owners struggle with their own financial data. They had all the numbers but couldn't see the patterns. Revenue was growing, but cash flow was unpredictable. Costs were climbing, but nobody knew where.

"The breakthrough came when I realized that financial analysis isn't really about mathematics — it's about translation. Taking the language of numbers and turning it into the language of decisions."

That insight led to velnixorapy in 2018. We started with a simple mission: make financial complexity understandable. Not simplified, but truly clear. There's a difference between dumbing down information and presenting it intelligently.

Today, our team combines deep analytical expertise with practical business experience. We've learned that the best financial advice comes from understanding not just what the numbers say, but what the business owner needs to hear.

How We Think About Business

Our values aren't corporate slogans on the wall. They're the principles that guide how we work with every client, from the first conversation to the final report delivery.

Clarity Over Complexity

We can make any analysis incredibly sophisticated. But sophistication without understanding is just showing off. We aim for insights you can actually use.

Context Matters

The same financial pattern means different things for different businesses. We spend time understanding your specific situation before drawing conclusions.

Honest Limitations

Financial analysis can reveal trends and risks, but it can't predict the future. We're clear about what our work can and cannot tell you.

Team collaboration in modern office environment
Financial data visualization on computer screen

Experience That Counts

Our team brings together chartered accountants, business analysts, and industry specialists who've worked across sectors from tech startups to traditional manufacturing.

  • 1

    Sector Expertise

    We've worked with businesses in retail, manufacturing, professional services, and technology. Each sector has its own financial patterns and challenges.

  • 2

    Scale Experience

    From sole traders to £50M enterprises, we understand how financial analysis needs change as businesses grow and evolve.

  • 3

    Practical Application

    Our recommendations are designed to work in the real world, taking into account resource constraints and operational realities.

Benedict Morrison, Senior Financial Analyst

Benedict Morrison

Senior Financial Analyst

"The best financial analysis doesn't just show you where you've been — it helps you see where you're going and what might get in the way."